Martha Anderson

Recognized as a leading executive and consulting expert, Martha’s expertise includes a high performance management style leading companies to success in demanding situations, including turnarounds, dramatic growth, and start-ups. She’s also highly experienced in successfully implementing consumer-driven marketing while maximizing profit, even receiving special recognition for her ability to build, motivate and train highly capable teams.  Realizing that different industries require different strategic approaches, Martha customizes her programs and style to each specific client. She continually excels in analysis of management operations, new business growth and development, strategic planning, research, competitive review and redirection, advertising and sales programs.

Along with Martha’s business unique ability to quickly review a company situation, develop and implement practical strategic plans as well as solutions to today’s problems, she takes a special interest in people and helping them practice behaviors that will make them successful. Her speaking and training workshops have been widely applauded by hundreds of national companies.

With an extraordinarily diverse background, Martha has worked in the shopping center business, and successfully served as Division President of a Fortune 500 Homebuilder and COO of a large title company. Her client list is numerous, including companies such as General Electric, DuPont, Broan-Nutone, Lutron Electronics, Leggett and Platt, and New York Life.

Martha has won numerous awards including Marketing Director of the Year, Sales Manager of the Year, Interior Design Ideas of the Year, Best Advertising Campaign and Best Direct Mail Piece of the Year.

A bottom line/results oriented approach along with a good deal of common sense continues to create measurable results for the companies working with Martha. Her fiery and passionate approach to the business creates an environment of “new thinking” in the workplace.